Built by people who know what bad CRM data really costs.

Vela was founded by Ben Harper, who spent years inside the recruitment industry leading commercial teams at Bullhorn, the CRM that underpins a large share of the world's staffing agencies.

In that role, Ben heard the same story from agency leaders again and again. Running a desk meant grinding through an unrealistic volume of outreach to land clients, while simultaneously keeping CRM data clean enough to match candidates to jobs at speed. Both jobs were essential. Neither could be done properly by hand.

At the same time, AI had quietly become good enough to do a meaningful share of that work, the personalised outreach, the data hygiene, the first-pass candidate match, if it was built specifically for how an agency operates.

Vela is what came out of that. A focused set of AI agents designed for one industry, built to remove admin and give recruiters back the one thing the job actually rewards: more time in front of clients and candidates.